# Ad network

A business that brings together ad space from multiple publishers and sells access to advertisers.

A business that brings together ad space from multiple publishers and sells access to advertisers.

## An example

A buyer runs one campaign across several independent apps through a network.

## Why it matters

Ask which publishers are included and what control the buyer has over placements.


## Related terms
- [Ad placement](https://jolts.xyz/resources/glossary/ad-placement)
- [Ad spend](https://jolts.xyz/resources/glossary/ad-spend)
- [Advertiser](https://jolts.xyz/resources/glossary/advertiser)
- [Publisher](https://jolts.xyz/resources/glossary/publisher)

## Next step

[Explore advertising](https://jolts.xyz/advertisers) or [monetize your AI app](https://jolts.xyz/publishers).
