# Ad placement

The place in an app where an ad can appear.

The place in an app where an ad can appear.

## An example

A sponsored card appears below an assistant’s answer.

## Why it matters

Placement affects whether an ad is easy to recognize and whether it interrupts the task.


## Related terms
- [Publisher](https://jolts.xyz/resources/glossary/publisher)
- [Sponsored ad](https://jolts.xyz/resources/glossary/sponsored-ad)
- [Viewable impression](https://jolts.xyz/resources/glossary/viewable-impression)

## Next step

[Explore advertising](https://jolts.xyz/advertisers) or [monetize your AI app](https://jolts.xyz/publishers).