# AI supply-side platform (AI SSP)

A selling platform that uses AI to manage inventory or helps publishers sell placements in AI experiences.

A selling platform that uses AI to manage inventory or helps publishers sell placements in AI experiences.

## An example

An assistant publisher sends eligible placements to a selling platform with category restrictions.

## Why it matters

Clarify the platform's role, fees and data requirements rather than relying on the AI label.


## Related terms
- [AI ad network](https://jolts.xyz/resources/glossary/ai-ad-network)
- [AI publisher](https://jolts.xyz/resources/glossary/ai-publisher)
- [Supply-side platform (SSP)](https://jolts.xyz/resources/glossary/supply-side-platform)

## Next step

[Explore advertising](https://jolts.xyz/advertisers) or [monetize your AI app](https://jolts.xyz/publishers).