# AI walled gardens

AI platforms that control access to their audience, inventory or measurement within a closed environment.

AI platforms that control access to their audience, inventory or measurement within a closed environment.

## An example

A buyer must use a platform's approved tools to purchase its conversational placements.

## Why it matters

Access to one platform does not imply access to another platform's users or reporting.


## Related terms
- [AI open web](https://jolts.xyz/resources/glossary/ai-open-web)
- [ChatGPT Ads](https://jolts.xyz/resources/glossary/chatgpt-ads)
- [Walled garden](https://jolts.xyz/resources/glossary/walled-garden)

## Next step

[Explore advertising](https://jolts.xyz/advertisers) or [monetize your AI app](https://jolts.xyz/publishers).