# App Tracking Transparency (ATT)

Apple's framework for requesting permission for tracking as Apple defines it across other companies' apps and websites.

Apple's framework for requesting permission for tracking as Apple defines it across other companies' apps and websites.

## An example

An app requests authorization before accessing tracking-related capabilities subject to ATT.

## Why it matters

ATT permission is not a substitute for every privacy obligation or other required consent.

## Reference

[Apple App Tracking Transparency documentation](https://developer.apple.com/documentation/apptrackingtransparency).


## Related terms
- [Attribution](https://jolts.xyz/resources/glossary/attribution)
- [Device ID](https://jolts.xyz/resources/glossary/device-id)
- [Mobile measurement partner (MMP)](https://jolts.xyz/resources/glossary/mobile-measurement-partner)
- [Privacy thresholds](https://jolts.xyz/resources/glossary/privacy-thresholds)

## Next step

[Explore advertising](https://jolts.xyz/advertisers) or [monetize your AI app](https://jolts.xyz/publishers).
