# Mobile marketing

Marketing designed for people using mobile devices and experiences.

Marketing designed for people using mobile devices and experiences.

## An example

A brand runs app campaigns and builds a landing page that works well on a phone.

## Why it matters

Respect device constraints, permissions and the context in which someone sees the message.


## Related terms
- [Ad placement](https://jolts.xyz/resources/glossary/ad-placement)
- [Call to action (CTA)](https://jolts.xyz/resources/glossary/call-to-action)
- [Impression](https://jolts.xyz/resources/glossary/impression)
- [Native advertising](https://jolts.xyz/resources/glossary/native-advertising)

## Next step

[Explore advertising](https://jolts.xyz/advertisers) or [monetize your AI app](https://jolts.xyz/publishers).